Category Archives: Online Reputation

Reputation Management or Who Cares What People Say?

One idea that shows up in movies, TV, and from quotes by celebrities is the concept of not caring what people say about you.  While sometimes this holds true in daily life, in the world of business or other areas where reputation management comes into play, what people think about you and your business not only matters,…
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How Important is a Website for Your Business/Brand? (Contd.)

Website design is everything.  A well designed site should complement your business, not detract from it. [caption id="attachment_3331" align="alignleft" width="300"] Build a Website Today[/caption] Website Design:  Content is King While building a high quality website is important, maintaining  quality content and links to social media sites works toward creating a  good online reputation. If the…
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Reputation Marketing or Why It Really Does Matter What People Say (Conclusion

Reputation marketing is a lot more than someone saying: "I love this place," though that is part of it. [caption id="attachment_3439" align="alignleft" width="300"] Online Reviews are a Key Part of Reputation Marketing for your Business[/caption] Online Reviews and Your Business As we covered previously, online reviews can make or break your business. According to Michael Fertik,…
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Reputation Marketing or Why It Really Does Matter What People Say

You might ask is reputation marketing even necessary?  After all, if you offer good products and services and you treat your customers well, you don't have anything to worry about, right?  Not really... [caption id="attachment_3359" align="alignleft" width="300"] Your Online Reputation affects your business directlyPhoto credit: Kenneth Sponsler / Shutterstock.com[/caption] Reputation Marketing: The Power of The…
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What People Say About You Matters More Than Ever

Pandas, penguins, hummingbird's oh my! Google is at it again..another animal update. This time it's Pigeon. Google is constantly refining their search algorithm to provide the most helpful and useful search results.  As a small business, these refinements can literally make or break you if you rely on internet traffic for the success of your…
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