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Category Archives: Search Engine Marketing

How to Diagnose a Google Rankings Drop (Concl.)

Here is some more information on what causes your site to lose rankings in Google. [caption id="attachment_3331" align="alignleft" width="300"] Ranking on Page 1 of Google is a Complex Process[/caption] Over Optimization of Your Site: Tone it Down a Bit Not so very long ago, one of the strategies that someone could use to rank a…
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How to Diagnose a Google Rankings Drop

Do you know how to diagnose a Google rankings drop?  Here is some very good information from WHOISHOSTINGTHIS.COM: [caption id="attachment_3235" align="alignleft" width="300"] Don't Be Scared of a Site Rankings Drop | Take Action[/caption] "The first step is to diagnose the Google ranking drop. So many factors go into a website's rankings that it may be…
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Is Google Blocking Your Site? It Might Be Your Fault.

Google recently began giving a slight ranking boost to sites that convert to using https in their URLs but if your site is not properly configured, you might be shooting yourself in the foot. Gary Illyes, a Webmaster Trends Analyst at Google, announced on Google+ that over 80% of the eligible HTTPS URLs are not…
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What People Say About You Matters More Than Ever

Pandas, penguins, hummingbird's oh my! Google is at it again..another animal update. This time it's Pigeon. Google is constantly refining their search algorithm to provide the most helpful and useful search results.  As a small business, these refinements can literally make or break you if you rely on internet traffic for the success of your…
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